(External link) In the world of entrepreneurial incubation, design thinking, a user-centered way to conceive and create a successful product, is often compared and contrasted with the lean startup approach, which is more engineering-based and quantitative. The two methods are far…
5 reasons why digital products fail
63% of UK startups don’t survive after four years. New products initiatives, especially in digital, have a higher failure rate with statistics going up to 90%. Some of the common reasons why new products fail are: The product is not up…
How Ford’s New CEO Plans To Beat Tesla, Uber, And Google
(External link) In April 2017, the Ford Motor Company–114 years old, the second largest carmaker in the country behind General Motors, a stalwart of American manufacturing–was suddenly worth less than 14-year-old Tesla. As the New York Times wrote at the time, investors were…
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Writing a good user story
When describing product requirements, user stories offer a set of useful information in a simple, compact format. They’re very effective at showing what a requirement needs to do. For example, technical teams often describe their work in term of what…