5 reasons why digital products fail

63% of UK startups don’t survive after four years. New products initiatives, especially in digital, have a higher failure rate with statistics going up to 90%. Some of the common reasons why new products fail are: The product is not up…

Writing a good user story

When  describing product requirements, user stories offer a set of useful information in a simple, compact format. They’re very effective at showing what a requirement needs to do. For example, technical teams often describe their work in term of what…